Hi, Everyone!
I don't know about you out there, but wow, my email box is inundated with offers of Freebies of all kinds, shapes and sizes.
Everything is FREE--until it's not!
Of course, then you find out nothing is truly FREE; in reality, it's a bait and switch game. I am sick to death of it! I am a bottom line kind of person. I don't need to be wooed, especially if the FREE GIFT is not really FREE. I want to be shown the benefits of a product, consider the pros and cons (and these are always in the mix), and if I can see a benefit's worth, make a purchase. No Nonsense!
There has to be a better way! Somehow, it just feels like my intelligence is being challenged each time I am offered something brand new--and it's FREE! I think a better way to sell something is to know it's value and promote it while keeping its benefits in mind. Less is more, guys! I think it is time to change tactics. Stop yelling from the mountain tops and let your product speak for itself. There may be greater profitability in allowing a good product do the selling for you.
I, myself, never liked the hard sell. Do not hit me over the head because that will get you nowhere. For me, it's the Product, Product, Product!
Blog with me and let me know what you think!
Much success to you in all your endeavours,
Cecilia
Wednesday, August 20, 2008
Subscribe to:
Posts (Atom)